Campaign Scheduling Logic

What Is Campaign Scheduling?

Campaign scheduling defines when a campaign is delivered to recipients. Instead of sending a campaign immediately, scheduling allows campaigns to be queued and automatically delivered at a specified date and time.

This allows campaigns to be prepared in advance and delivered at the intended moment.

How Scheduling Works

When a campaign is ready for delivery, users can select Schedule or send on the review page.

If the campaign is scheduled, EVA stores the configured delivery settings, including:

The campaign then moves into Scheduled status and waits until the configured send time.

[Insert Screenshot: Scheduling interface showing date and time selection]

Delivery Queue

Scheduled campaigns are placed in a delivery queue.

When the scheduled time is reached, EVA automatically begins delivering the campaign to eligible recipients.

During this process, the platform:

Status Transition

When a campaign is scheduled, its status changes from Draft to Scheduled.

Once delivery begins, the campaign status changes to Sent.

These status changes allow users to track the campaign lifecycle and understand whether the campaign is waiting for delivery or already delivered.

[Insert Screenshot: Campaign list showing scheduled campaign status]

Why Scheduling Matters

Campaign scheduling allows teams to control when campaigns are delivered.

Using scheduling helps teams:

Scheduling also ensures that campaigns are delivered automatically without requiring manual intervention at the send time.