How Do I Enter or Update Product Cost
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Step 1: Open Analytics
Navigate to Analytics from the main menu.
Step 2: Go to Trends Overview
Select Trends Overview from the Analytics navigation.
Step 3: Enter the Product Cost area
Click Update Product Cost.
Step 4: Understand the Product Cost page
You will land on the Product Cost page where you can:
- List and manage unit costs for your SKUs
- See the selected effective date in the top-right (costs shown are “as-of” this date)
- Filter SKUs by whether a cost is provided or missing
Step 5: Choose the effective date
Set the date when the cost should apply using the Time Machine Mode.
- The date defaults to today
- You can select a past date or a future date if needed
Step 6: Enter costs (spreadsheet editing)
Enter the cost value in your store’s base currency.
- Copy a value from one cell and paste into other SKUs
- Click and drag the corner of a cell to fill multiple rows
Step 7: Save and recalculate
- Click Save to confirm.
- Analytics will immediately recalculate profit-related metrics using the updated cost.
What Updates Immediately After Saving
When you enter or update a product cost value, Analytics triggers:
- Immediate recalculation of profit and margin metrics
- Recalculation for past date ranges using the updated effective cost (based on the cost date you set)
- Profit-based advertising metrics updates so performance reflects the new cost structure
- Dashboard refresh across Analytics views
What Gets Recalculated
- Net profit per product
- Profit margin percentage
- Profit-aware efficiency metrics (e.g., ROAS adjusted for profitability)
- Product-level profitability rankings
- Campaign performance based on profit contribution
Best Practices for Maintaining Cost Data
Keep Costs Current
- Update costs whenever supplier pricing changes
- Update costs before launching new campaigns so optimization starts from accurate profitability
Be Consistent Across Products
- Use one consistent cost calculation method for your catalog
- Include all acquisition-related costs you want reflected in profitability (manufacturing, shipping, duties, etc.)