What Is Trends Overview?

Trends Overview is the workspace in Analytics used to monitor product performance and sales metrics in a consistent, configurable way. It combines a visual dashboard (Trends Overview) with a product results section (Products) so you can see what changed over time and which products are driving that change.

Step 1: Open Trends Overview

Go to Analytics (default landing page when your account is connected)
Select the Trends Overview tab.
Trends Overview is used to monitor product performance and sales metrics through dashboards which are Trends Overview and a Product results section.

Step 2: Confirm scope settings in the header

Before you interpret any trend, confirm the settings that control everything shown on the page:

Account indicator (your connected marketplace account)
Seller View / Vendor View selector (changes the point of view of the analytics)
Store selector (choose which connected stores are included)
- Stores can be selected or removed from the tab
- This selection changes the dataset behind the charts and tables on the page

These scope settings are critical because Trends Overview and table outputs should always be interpreted within the same selected scope.

Step 3: Choose a time window (Daily/Weekly/Monthly)

On the right side of the Trends Overview tab, choose the time window you want EVA to use:

Daily
Weekly
Monthly

This selection changes the granularity of Trends Overview and aligns the underlying time grouping used in table outputs.

Step 4: Or set the date range

Next to the time window selector, click period tab to define the date range:

Choose a predefined period from the list, or
Select the start date and end date from the calendar

This selection is used consistently across all of the tabs in Analytics page so you can switch views without changing your time scope.

Step 5: Read Trends Overview

The Trends Overview section is the main dashboard for tracking product performance visually. It lets you customize both metrics and timeframes, then view performance through:

A) Performance cards (metric cards)

Cards show critical numeric information and trend change versus the previous timeframe
Cards are clickable: clicking a card allows you to subtract via tick button on the left side, or remove that metric from the overview via cross button on the right side, so the overview becomes more focused

B) Graph View (interactive trend graph)

Vertical axis: metric values (currency, integer, decimal, percentage)
Horizontal axis: time based on your selected time window (days, weeks, months)
Hover behavior: move your cursor to a point on the graph to see the exact value for a specific metric at that point
Below the graph: you can see which metrics are currently included in the graph

C) Copy metric data (top-right control)

From the top-right area of Trends Overview, you can copy metric data based on your selected time window (daily, weekly, monthly).

Step 6: Customize which metrics appear (Manage Metric + presets)

To change what appears in the cards and graph, use Manage Metric:

A) Open the Manage Metric window

Click Manage Metric (located on the right side of the performance cards)
A window opens showing all metrics that can be included in Trends Overview
You can also search for metrics from ‘’search metrics’’ bar

B) Choose metrics by category

Metrics are organized into sub-categories:

Revenue
Advertising
Orders
Performance
Traffic
Other

You can select metrics in any combination to customize what you see.

C) Apply your selection

After selecting metrics, click Apply
EVA updates Trends Overview so you can view your selected metrics in the overview

D) Create and save a metric preset (Preset Creation)

Inside the Manage Metrics window, users can create presets (saved metric sets):

Presets can be based on built-in groups or be fully customized
Built-in metric groups are separated into four categories:
- Revenue
- Advertising
- Orders
- Efficiency
Clicking a built-in automatically selects the relevant metrics for that category
You can add additional metrics on top of the built-in selection
To save: enter a name in Preset Name and click Save Current
After saving, the preset becomes available for future use

Step 7: Validate the time-window table output (and load more)

After setting a specific time window, performance can also be reviewed in the Products section output that reflects your selected time window. The table shows rows aligned to the time window (days, weeks, months).

Only 10 rows are shown at a time
If the number of timestamps exceeds ten, click Load 10 More to view additional timestamps or rows