Campaign Search & Multi-Level Filtering Logic
Campaign Search & Multi-Level Filtering Logic
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What Is Campaign Search & Multi-Level Filtering Logic?
Campaign Search and filtering help you control which campaigns are included in your analysis. Search helps you locate campaigns directly. Filtering helps you narrow the campaign list using structured categories and metric-based conditions.
The Logic
A) Search (Campaign name or Campaign ID)
- Where: Search bar below the Advertising Overview tab
- Action: Type a campaign name or campaign ID
- What changes: The Campaign Analytics section updates to show matching campaigns
B) Add Filter (Multi-level filtering by category)
- Where: Right side of the search row
- Action: Click Add Filter to open the filtering options
- Filter categories:
- Campaign info
- Sales and revenue
- Advertising
- How it works:
- Select a category
- Operate on a certain metric using a predetermined value
- Apply your selection so the campaign list updates to the matching campaigns
Key Value Pillars
- Faster navigation across large campaign lists
- Cleaner analysis by removing irrelevant campaigns
- More accurate interpretation because Trends Overview and the campaign list reflect the same filtered set
- Better comparisons later because you compare campaigns within a relevant subset
Pro-Insight
⚠️ If you know exactly which campaign you want, start with Search. If you want a segment of campaigns, use Add Filter first so your analysis is scoped correctly from the beginning.